Little Green Apple collaborated with PACCAR Parts to provide the branding and event theming for their recent conference.
With an overarching theme of ‘Power of the Pride’, PACCAR Parts wanted a fun and engaging concept to reflect this theme across all of their event branding.
I created a jungle inspired design with a range of animals which could then be used individually across other items such as the delegate lanyards. An event logo was created with an eye-catching tiger scratch etched into the text. This element was also used across other marketing materials as a graphic device.
The event collateral included items such as a letterhead template, notepad, delegate welcome pack, sponsor ‘passport’, lanyards and a PowerPoint presentation, which all carried the jungle design – creating a memorable experience for all attendees.
From a design perspective, each element/animal was individually added into the jungle artwork and rendered to look more realistic.
This was a fabulous project to be involved with. If you have an event that you’d like to bring to life through exciting visuals and branding, please touch base with Little Green Apple to further discuss.
