For the past 18 months I have been working with FrontierSI (formerly CRC for Spatial Information) on a large range of signage, stationery and marketing projects. FrontierSI are a not-for-profit company delivering major benefits to governments, industry and the community using their deep expertise in spatial mapping, infrastructures, positioning, geodesy, analytics and standards. Following the … Continue reading FrontierSI Collateral Design
Ambulance Victoria launched their lifesaving app, GoodSAM, today which connects people in cardiac arrest with first aid qualified responders to provide critical help while emergency services are on the way. Little Green Apple partnered with Ambulance Victoria to create the marketing and advertising collateral for the GoodSAM campaign in a boldly branded style. The GoodSAM … Continue reading Ambulance Victoria GoodSAM Campaign Launch
This week, Kenworth launched their latest product offering in the impressive T610 truck model range with the release of the Mid Roof Sleeper option. Little Green Apple produced the creative for the campaign using the bold T610 branding as the key link behind each piece. The campaign included a range of print advertising in leading … Continue reading Kenworth T610 Mid Roof Sleeper campaign
With the ‘silly season’ well and truly upon us now, I thought it was fitting to share some of the Christmas-themed designs I have created for PACCAR Australia over the past 2 years. With a very open brief, PACCAR welcomed a host of creative concepts to represent their company Christmas cards. I have created cards … Continue reading It’s beginning to look a like Christmas
Each Christmas, Taralye – the oral language centre for deaf children – conduct a Christmas appeal to raise much needed funds for their centre, services and programs. This year Taralye’s aim was to make this holiday season LOUD for children who are deaf by encouraging people to donate this Christmas. In the past, Taralye have … Continue reading Christmas: The time to give
Little Green Apple recently completed a brand development for Bayside Podiatry in Edithvale, Victoria. The clinic hadn’t refreshed their logo for 12 years so it was a timely exercise to refresh their brand before they renovated their premises. Their brief was to create a bold corporate identity that would engage new and existing clients along … Continue reading Bayside Podiatry dip their toes into a new brand
Little Green Apple collaborated with PACCAR Parts to provide the branding and event theming for their recent conference. With an overarching theme of ‘Power of the Pride’, PACCAR Parts wanted a fun and engaging concept to reflect this theme across all of their event branding. I created a jungle inspired design with a range … Continue reading PACCAR Parts Conference Branding
Last week Kenworth launched their latest safety campaign which Little Green Apple designed the concept and creative for. The aim of the campaign was to drive home (excuse the pun!) the key benefits of driver safety in a bold, personable nature that would connect with their audience. What better way to illustrate the importance of … Continue reading Kenworth Safety Campaign
Over the past few months, Little Green Apple have collaborated with PACCAR Australia to create trailer curtain and decal designs to showcase their Kenworth and DAF models. With the launch of Kenworth’s new T610 truck, we designed a large-scale trailer curtain promoting the two new models. Unmissable on the road, the designs were, quite literally, … Continue reading Truck Trailer Curtain and Decal Branding
With so many businesses now communicating online, I’m often asked by clients whether they need to have business cards printed anymore. With a large proportion of their interactions and work conducted via email, phone and social media, I can see how the assumption could be made that business cards are a fading commodity. I’m a … Continue reading Do you still need a business card?
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