Over the past few months, Little Green Apple have collaborated with PACCAR Australia to create trailer curtain and decal designs to showcase their Kenworth and DAF models.
With the launch of Kenworth’s new T610 truck, we designed a large-scale trailer curtain promoting the two new models. Unmissable on the road, the designs were, quite literally, seen across the country as they travelled from state to state.
More recently, we designed truck graphics for several DAF models that were on display at the 2017 Brisbane Truck Show.
Decals were designed for the cabin roof and doors across all models in a contemporary black and silver colourway. To compliment the decals, we also created a large-scale trailer curtain in a bold design.
Designed in a conceptual 3D illusion style, the trailer curtain reflects the notion that a DAF truck is the ideal solution for any transport requirements, further emphasised by the headline ‘Making light work of many loads’.
The 3D-style graphics includes items that might be delivered in a DAF including flowers, mail and groceries. From a design perspective, the image was created from scratch with each item individually added to the image to create the finished product. Everything from the wire mesh on the racks down to the wall, roof and floor panelling were combined in Photoshop to create a unique statement piece.